Agents in the Spotlight: Bradleys

Matt Edwards, Branch Manager - Plymouth City Centre

Bradleys
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by Jake Gann
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3rd Apr 2025
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Tell us more about your role

I manage the Bradleys Plymouth branch and have worked in estate agencies for over 10 years. Along with my team, we provide advice and support across our sales and rental business. I have a good knowledge of the local area and a good eye for sales!


What does your agency specialise in?

Bradleys Estate Agents cover the complete spectrum of properties up and down the UK. In the Plymouth office our main clients tend to be first time buyers looking to get a foot on the ladder along with those looking to buy their forever homes.


We are also experts at selling properties through online auctions. We have successfully dealt with a variety of online auction properties over the years and this proves to be a very effective way of concluding a swift sale at the optimum price..


What type of properties are you currently seeing the highest demand for?:

Our first time buyers are ideally looking for two and three bedroom properties sub £250,000. They want central locations with good access to the major train stations and other transport links.


Have you noticed a difference in activity since the recent interest rate drops? Along with a push to complete transactions before the new SDT rules come into play?

The recent interest rates have been a welcome move and this has definitely made a difference in the number of motivated buyers in the market. Stock levels are also on the rise so there is more for them to choose from. Interestingly when it comes to the upcoming stamp duty changes there seems to be a lack of knowledge with regards to this will impact buyers. We are having to educate our customers with regards to this change and help manage their expectations.


What is your view on auction as a method of sale?

Online auctions is a fantastic tool, adding significant value to our service offering allowing us to get the best price for our clients. The auction method gives us a much lower chance of fall through, giving our vendor confidence that we can get the deal through. In this market, where some transactions can take over six months to complete, this is becoming a much more attractive route to market.


What do you think will be the biggest trend for the first half of 2025?

After a perod of uncertainty I think prices have now stabilised, and it is certainly a buyers’ market with a lot of stock available to choose from.


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